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Few information about the flyers and booklets:
Booklets are always multi-sheet and always bound, usually with staples, saddle-stitching, Wire-O, or something similar. Usually booklets have at least 5 but not more than 48 pages exclusive of the cover pages. Anything longer will technically be a book.
Like brochures, booklets are used for promotions, but not quite as often as single sheet prints due to their relative cost.
Popular applications for booklets include:
- Product and service catalogs
- Reference materials
- Manuals
- Any application where detailed descriptions and durability are desired